AI Insights · Timothy · July 2023
Top 5 Play Pass Games Performance on Unified Platform in Kenya, Q2 2023
In Q2 2023, the top 5 Play Pass games in Kenya exhibited varied trends in weekly downloads, revenue, and active users, with notable performance from apps like Beach Buggy Racing and Hungry Shark Evolution.
In Q2 2023, Kenya's top 5 Play Pass games on a unified platform showcased diverse performance trends. Below, we review the weekly downloads, revenue, and active users for each game.
Disney Coloring World from StoryToys Limited witnessed fluctuating weekly downloads, peaking at 95 in early May and stabilizing at around 68 by the end of June. Revenue saw a significant spike to $55 in the week of May 8, with a general trend of minor fluctuations around $10-$20. Active users remained relatively stable, averaging around 240-250 throughout the quarter.
LEGO® DUPLO® WORLD also published by StoryToys Limited, experienced modest weekly downloads, with a peak of 26 in the last week of June. The game’s revenue showed considerable variability, reaching $47 in early April and ending on a high note of $26 in late June. Active users data was limited but noted to be around 10-21 in early May.
Pixel Art － Color by Number from Easybrain Ltd showed strong weekly downloads, peaking impressively at 2093 in early May before stabilizing around 239 by the end of the quarter. Revenue was highest at $30 in early May, with fluctuations leading to a low of $1 towards the end of June. Active users saw a significant increase in early May, reaching 5439, and maintaining a steady average of around 2000-2500.
Hungry Shark Evolution by Ubisoft had a robust download performance, peaking at 2616 in late May and ending June with 1966. Revenue remained relatively stable, averaging around $10-$19 throughout the quarter. Active users consistently hovered around 48K-51K, demonstrating a strong, loyal player base.
Lastly, Beach Buggy Racing from Vector Unit displayed notable weekly downloads, reaching a peak of 7476 in early May and maintaining around 5370 by the end of June. Revenue had a notable peak of $31 in late April, with fluctuations leading to $7 by the end of the quarter. Active users were consistently high, peaking at 47263 in early May and averaging around 38K-42K throughout the period.
These insights are based on data from Sensor Tower. For more detailed analytics, visit Sensor Tower’s platform.
